This position will support and implement the agency's vaccine communication, education, outreach, health equity, and programmatic strategies. The pandemic and COVID-19 vaccination efforts have shown wide disparities in health literacy, digital literacy and science literacy among the general public and a strong need to mitigate the spread of harmful misinformation and to build trust among communities with varying reasons for vaccine hesitancy. This is a new position to meet a new agency mandate under the Coronavirus Response and Relief Supplemental Appropriations Act of 2021 and American Rescue Plan Act of 2021.
- With a focus on diversity, equity, and inclusion, coordinate with subject matter experts, diverse community partners, stakeholder groups and contractors to plan, implement, and assess communication strategies to improve public health actions primarily increased vaccination coverage among all Arizona populations.
- Coordinate marketing and public relations plans, scope of work, budgets, and evaluation plans with contractors providing outreach and developing creative elements, while also coordinating with ADHS Communications staff handling social media, web content, public information, media interviews and marketing.
- Develop and distribute regular vaccine insights reports based on social listening and media monitoring.
- Support ongoing digital vaccine confidence communication strategies, and set up sustainable systems for vaccine confidence-building activities.
- Provide expertise to proactively address and mitigate the spread and harm of misinformation.
- Principles and practices of public health education and communication.
- CLAS (Culturally and Linguistically Appropriate Services) Standards.
- Program planning.
- Program evaluation.
-Government procedures and policies of integrated marketing and brand strategies, including advertising, graphic design and social media.
- Performance Management (PM), and Continuous Quality Improvement (CQI) and Lean methodologies.
- Directing media, communication and public relations functions.
- Managing strategic planning for media relations efforts.
- Attention to detail.
- Developing positive relations with others; organizing resources and establishing
- Strong presentation skills.
- Possess excellent verbal and written communication skills.
- Strong organizational skills.
- Strong networking skills.
- Establishing and maintaining effective working relationships.
- Time management.
- Writing and editing for the web and diverse audiences.
- Strong computer skills.
- Effective writing and communication techniques and tools.
- Meet performance standards without supervision.
- Instruct, explain, persuade, negotiate, facilitate and prioritize multiple projects.
- Develop and maintain community and agency sources and contacts.
- Maintain confidentiality.
- Develop innovative and creative communication programs on ADHS-related issues.
- Effectively manage multiple and changing priorities.
- Work independently and/or in a team setting.
- Take initiative.
- Develop collaborative working relationships with a diverse group of state, local and community partners.
- Analyze and address complex issues.
- Prepare and present updates and reports.
- Prepare and manage budgets.
- Identify alternative solutions, project consequences of proposed actions and implement recommendations in support of goals.
- Support a diverse multi-cultural workforce that reflects the community, promotes equal opportunity at all levels of public employment, and creates an inclusive work environment that enables all individuals to perform to their fullest potential free from discrimination.
Employees who drive on state business require possession of and the ability to retain a current, valid state-issued driver’s license appropriate to the assignment. Employees who drive on state business are subject to driver’s license checks, must maintain acceptable driving records and must complete any driver training (See Arizona Administrative Code R2-10-207.11).
Bachelor's degree in marketing, communications or related field, plus five years of experience in public health OR bachelor’s degree in public health, plus five years of experience in communications, marketing, health education or a related field. Master's in public health or a related field will substitute for 2 years of experience. Certified health education specialist (CHES), master certified health.
The State of Arizona provides an excellent comprehensive benefits package including:
− Affordable medical and dental insurance plans
− Paid vacation and sick time
− 10 paid holidays per year
− Wellness program and plans
− Life insurance
− Short/long-term disability insurance
− Defined retirement plan
− Award winning Infant at Work program
− Credit union membership
− Transit subsidy
− ADHS Student Assistance Pilot Program
For a complete list of benefits provided by The State of Arizona, please visit our benefits page
To help you build a financially secure future, the State makes monthly contributions to finance your retirement benefit. The State will make a contribution to the ASRS in an amount equal to your contribution. In other words, you and the State will each pay 50% of the total cost of the benefit. New State employees have a 27 week wait period for contributions to begin.
Arizona State Government is an EOE/ADA Reasonable Accommodation Employer. Persons with a disability may request a reasonable accommodation such as a sign language interpreter or an alternative format by calling (602) 542-1085. Requests should be made as early as possible to allow sufficient time to arrange the accommodation. DHS is an Equal Employment Opportunity Employer. All newly hired employees will be subject to E-Verify Employment Eligibility Verification.
ARIZONA MANAGEMENT SYSTEM (AMS)
All Arizona state employees operate within the Arizona Management System (AMS), an intentional, results-driven approach for doing the work of state government whereby every employee reflects on performance, reduces waste, and commits to continuous improvement with sustainable progress. Through AMS, every state employee seeks to understand customer needs, identify problems, improve processes, and measure results.
State employees are highly engaged, collaborative and embrace a culture of public service.
Arizona State Government is an AA/EOE/ADA Reasonable Accommodation Employer.